What Is SEO?

SEO stands for Search Engine Optimization. It’s the process we use when we optimize your website to certain standards. Google, and other search engines, use these standards, rules and algorithms to determine which websites they should give users. 

What Is SEO?

Search Engine Optimization, or SEO for short, is the process of getting traffic primarily from the free, organic and natural search results on search engines. All major search engine platforms such as Google, Bing and Yahoo have search results. That’s where websites and other content, like videos or local listings, are shown. The results you see are all ranked based on what the search engine considers most relevant to users. Paid SEO involves factors like Google Ads and combines in with standard on-site and off-site SEO.

How Does SEO Work?

Most businesses view a search engine as a site you visit to type (or speak) a question into a search box and they magically respond with a long list of search results of links to web pages that could potentially answer your question. More often than not you’ll find what you’re looking for on the very first page. There’s a good reason for that – and it’s called SEO. You asked, and they quickly sifted through their data to give you what you want.

It’s an accurate enough view of what Search Engines do. But we only see the results and not the work, calculations and bidding – yes, there are bidding wars – that happen in the background. Have you ever really thought about what’s behind those magical lists of links?

Here is a short and brief explanation how SEO works: All search engines like Google use what we call website crawler bots. The bot goes out and gathers information about all the websites they can find on the Internet.  These little bots look at everything; from content, to loading speed, page structure – it’s a complicated process. They take their gathered information and bring it back to the search engine to build an index. The indexed information goes through an algorithm that tries to match all that data with your search query, while taking all those other little factors into account. Once it’s done, it gives you the ‘best’ results matching your search. All in a blink of an eye!

Monthly SEO

At Anima Digital we know that SEO plays a very important role in helping your business achieve higher rankings and create brand awareness. The key factor to a great SEO strategy is… Anima Digital! Well, that, and having relevant content. We take great pride in what we do for our clients and their businesses. It’s very important to us to keep your website pages updated with recent, engaging content to attract more visitors.  We analyse and create fresh, keyword rich and relevant content, articles, blogs and videos which is an important factor to drive organic traffic to your website.

At Anima Digital we go the extra mile for our clients. Our team of geeks perform regular monthly checks on your website to ensure that your website is still ranking well. That is our commitment to you: it’s not a one time service, but an ongoing process to stay on top!

How Google Ranks Pages Using SEO

If your SEO is set up the right way, Google will see your page as an authority on a certain subject. That means that Google is far more likely to show your website in search results. So, it’s our job to create high ranking pages. In short, we write content people find useful because useful content is shared in blogs, twitter feeds etc. Over time Google picks up on these signals. This vicious circle creates strong and sustainable Google rankings.

SEO Helps Your Website Rank

We strongly believe in providing great content to encourages people to visit your website or link to your pages. When that happens, it shows Google your pages are interesting and authoritative. And Voila! Search Engine Success, because Google loves to show interesting and authoritative pages in its search results.

seo packages

At Anima Digital we are committed to deliver expert SEO services and marketing value. We believe to be ready to respond to the individual needs of our clients and have a sense of urgency to achieve the desired results. The reason behind our success is mostly due to our creative and outside the box thinking and a personalized approach we use for each of our clients. We love research! And are constantly looking to improve and develop new SEO techniques.  

Time To Act!

Don’t have a website yet? Or are you looking for additional servies to pair with your SEO? We offer a wide range of services that compliment our SEO packages!

We understand that it can be difficult to decide on a marketing partner – you want the best for your business!

Contact us to schedule a 30 minute online meeting to discuss your marketing goals, and find out if we’re a good match for your business.

Why Choose Anima Digital?

We Deliver Results – Our Geek Team is committed to deliver results, fast – Their priority is to get your website on the first page of search engines to help boost sales and increase business. So, getting there as quick as possible is very important to them and us – our monthly SEO techniques are proven to greatly increase search engine rankings.

We Don’t ‘Stuff’ Up – Our team makes use of proven safe SEO techniques to ensure you keep getting good results even with the ever-changing algorithms of modern search engines. Our Geeks are constantly spending time on research and ways to develop and improve on the latest SEO trends, finding new and innovative ways of improving search engine results.

Affordable SEO Packages – Our monthly SEO packages are reasonably priced for every type of website or blog, big or small, new or established, and provide maximum value for money. Anima Digital offers cost effective Custom SEO services for local SEO, nationwide SEO. Our team make sure to put in all work for more comprehensive web marketing efforts and results.

Our team of geeks take pride in all the work they do. We have an expert team that can assist you with optimising your website with SEO. Whether you need a Marketing Strategy, Content Writing and Social Management or a whole new website design, we’ve got the expertise that you need. Send us a message to book a meeting or request a quote today.


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